Campaign Flighting — Overview

Modified on Tue, 7 Apr at 5:35 PM

Overview

What this article covers

Campaign Flightings in Advvy represent the scheduled time periods during which media activity is active within a campaign. Flighting data is automatically synced from your media plan and stored on a weekly basis, keeping your campaign timelines accurate and aligned with your planning inputs.

This article explains what Flightings are, how they are created, how to access them, and what data they contain.

What Are Campaign Flightings?

The building blocks of your campaign's delivery timeline

Campaign Flighting
Per-campaign record · Automatically created on media plan sync
A Campaign Flighting captures a single scheduled period of media activity within your campaign. Each flighting stores the active dates, weekly delivery breakdown, and all planning data synced from your Excel media plan. Flightings are the structural backbone of your campaign's timeline.
Created By
Media plan sync (automatic)
Stored As
Weekly time periods
Updated When
Each new sync replaces previous data
Used For
Reporting · Pacing · Integrations
⚠️
Important: Flightings are created automatically when you sync your media plan. You should not create them manually — manual records will not be linked correctly and may cause data inconsistencies.

How Campaign Flightings Are Created

Flightings flow automatically from your media plan into Advvy

Trigger
Media plan is synced from Excel
You click Sync in the Advvy Add-in
Automatic
generates
Media Plan (Excel)
Your planned media
activity with dates
Sync via Add-in
Data transferred
to Advvy
Campaign Flightings
Weekly records created
per media line
Reports & Integrations
Timelines, pacing,
external systems
Tip: Each time you sync an updated media plan, the existing flighting records are replaced with the latest data. This keeps everything in Advvy consistent with your Excel file.

Why Campaign Flightings Matter

Flightings power several key areas across the platform

AreaHow Flightings Are Used
Weekly & Monthly ReportingFlightings provide the time-based data that powers spend breakdowns in Campaign Plan+ and the Expenditure Plan.
Timeline & PacingFlightings show when media activity starts and ends, giving you a clear view of campaign pacing over time.
Data ConsistencyBecause Flightings are synced from your media plan, they ensure what you see in Advvy always matches what you planned in Excel.
Workflow & Delivery TrackingFlightings feed into campaign workflows so your team can track delivery progress against the planned schedule.
External System IntegrationsFlightings store codes and identifiers used by downstream systems such as SMD and Pegasus for billing and reconciliation.

How to Access Campaign Flightings

Find flighting data for any campaign in four steps

1
Go to Campaigns

Click Campaigns in the left-hand navigation menu.

2
Open the Campaign

Find and click on the campaign you want to view. This opens the Campaign record.

3
Go to the Related tab

Click the Related tab at the top of the Campaign record.

4
Select Campaign Flightings

In the Related tab, click Campaign Flightings. This opens the flighting summary table for this campaign.

The Campaign Flightings Summary Table

A high-level view of all flighting records for a campaign

The summary table shows one row per flighting record. You can use it to quickly review campaign timing without opening each record individually.

ColumnWhat It Shows
Start DateThe beginning of the flighting period (weekly).
End DateThe end of the flighting period.
Flighting IdentifiersReference codes that link the flighting to the media plan line item.
StatusThe current state of the flighting record (e.g. active, completed).
Tip: To see the full details of any flighting, double-click the row in the summary table. This opens the detailed flighting record with all synced data from your media plan.

What's Inside a Flighting Record

The data stored on each individual Campaign Flighting

When you open a flighting record, you'll see several groups of data — all synced automatically from your media plan.

Data GroupWhat It Includes
IdentifiersExternal ID, Finance ID, Plan ID, and reference IDs used by downstream systems.
DescriptionsPlacement descriptions, position details, and ad category or medium-related labels.
Performance MetricsImpressions, clicks, views, conversions, and any other performance fields captured at the flight level.
External System CodesSMD codes, Pegasus codes, and other mapping fields used for billing and reconciliation with external platforms.

Key Takeaways

1
Flightings are your campaign's timeline. They capture the weekly schedule of all media activity within a campaign, synced directly from your media plan.
2
They are created automatically. Every time you sync your media plan from Excel, Advvy generates or updates the Campaign Flighting records — you don't need to create them manually.
3
Find them under the Related tab. Open your Campaign, go to the Related tab, and select Campaign Flightings to see the summary table.
4
Flightings power reporting and integrations. They feed into Campaign Plan+, the Expenditure Plan, workflow tracking, and external systems like SMD and Pegasus.
5
Syncing replaces previous data. Each new sync overwrites the existing flighting records, so your Advvy data always matches your latest media plan.



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